Chen Chen is a senior member of the firm’s Consumer Sector, based in Shanghai. He works closely with both multinational and Chinese clients to assess and build effective leadership teams. Chen’s deep regional experience across a range of consumer industry sectors allows him to provide market-leading insight and advisory services to clients of all sizes and geographies.
Prior to joining Russell Reynolds Associates, Chen was Director of Strategy and M&A and key member of the Regional Leadership Team at Avery Dennison North Asia. In this role, he was responsible for identifying and pursuing both organic and inorganic growth opportunities in the region. Earlier, Chen led the company’s Performance Tape business unit’s marketing function and was responsible for growing business in both the industrial and personal care categories for the region. Previously, he was a Business Development Director at BSH Home Appliances Group, based in Nanjing. Chen began his career with close to 10 years in the personal care FMCG space in China, responsible for strategy, M&A, marketing and communication functions at multinational corporations including SCA and Kimberly-Clark.
Chen holds a BA in international economics from the University of International Relations in Beijing, an MSc in media and communications from the London School of Economics and an MA in global communication management from the University of Southern California.