NEW YORK – June. 17, 2025 – Russell Reynolds Associates (RRA), the leading global leadership advisory firm, today announced the launch of Strategy Decode and Activation, a distinctive advisory capability that positions CEO and C-suite leadership as the central driver of successful business transformation.
The new capability addresses a critical market need, as research shows 75% of business transformation efforts fail, primarily due to leadership execution gaps rather than strategic design flaws. This launch comes at a time of unprecedented urgency, as organizations grapple with rapid technological shifts, evolving market dynamics and the imperative to transform faster than ever before.
"RRA has been at the forefront of helping the world's largest organizations solve their most pressing leadership issues for decades," said Constantine Alexandrakis, CEO of RRA. "Today, transformation is at the forefront of those challenges. Strategy Decode and Activation is our direct response, providing the hands-on, leadership-centric guidance our clients need to navigate and succeed in this era of constant change."
Organizations consistently face the same fundamental dilemma: understanding the "why" and "what" of strategic change while struggling with the "how" and "who" of implementation. Below are five key challenges identified in detail by RRA’s H1 2025 Global Leadership Monitor:
RRA's Strategy Decode and Activation approach recognizes that even the most comprehensive transformation vision fails without leaders who can decode complex change, align teams around new directions, and sustain momentum through inevitable resistance.
“Great strategy requires clear choices that realistically connect enterprise aspirations and capabilities,” said Bob Marcus, a transformation advisor at RRA. “We work alongside executive teams to transform and expand the leadership and organizational capabilities required for their strategy to produce the intended results.”x|
RRA helps organizations develop the leadership capabilities needed to drive successful transformation and answer critical questions that determine transformation success, including:
The Strategy Decode and Activation is led by eight key transformation advisors with decades of combined experience in developing efficient change strategies for leading global organizations:
The Strategy Decode and Activation capability is available immediately to organizations across all industries and geographies. RRA's collaborative approach ensures transformations succeed because leaders truly own and can execute them, creating lasting change that becomes part of organizational DNA. RRA equips leaders to drive the urgent, impactful transformations essential for thriving in today's dynamic landscape.
Click here for more information about Strategy Decode and Activation
ラッセル・レイノルズ・アソシエイツは、リーダーシップ・アドバイザリーのグローバル企業です。世界47拠点、600名超のコンサルタントが、あらゆる業界と地域の公共機関、民間企業、非営利団体にサービスを提供しています。当社は、クライアントが今日の課題に対処し、グローバルなビジネス環境を作り変えるデジタル・経済・政治面の動向を予測できる、変化をもたらすリーダーのチームを構築する事を支援します。また、取締役会の構造、文化、有効性にかかわる支援から、組織にとって最適なリーダーシップの特定、評価、定義に至るまで、当社のチームは長年にわたって積み上げてきた専門知識を駆使して、クライアントがその最も複雑なリーダーシップの問題を解決できるようサポートします。ラッセル・レイノルズは、世界のリーダーシップの在り方をより良いものにするために存在しています。
www.russellreynolds.com