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Our guest Taha Bawa admits he grew up with more opportunities than most. He travelled, volunteered, went to renowned schools, had parents who believed in him. But it was a visit to a refugee camp at age 10 that opened his eyes. While Taha was giving out sweets to kids his age, he realized luck was the only thing that separated him from them. The opportunity haves versus have nots. Today, as co-founder and CEO of Goodwall, Taha’s mission is to help create opportunity for Gen Z youth from around the world. The social network platform helps those aged 14-24 from over 150 countries maximize their educational and professional potential while making a positive societal impact.

In this episode, we’ll talk with the Forbes 30 Under 30 CEO about how companies can attract and retain Gen Z employees and, in turn, how those employees can earn a seat at the leadership table. We’ll discuss corporate authenticity and how diversity of thought that includes the Gen Z POV is good economics. And we’ll talk about the importance of re-learning, having an entrepreneurial mindset and being comfortable with failure—regardless of age. It’s a conversation that’s as much for C Suite leaders as Gen Z leaders-to-be.

Taha Bawa

Co-Founder & CEO

Taha Bawa is the co-founder and CEO of social enterprise Goodwall, which he started to inspire and encourage the next generation to achieve more, maximize their potential, and impact society positively. Here he has grown a 60-person strong team across 8 countries, the client base to 4 continents, and the Goodwall member network to over 1.7 million young people in 150+ countries.

Taha has also co-founded and created several other startups and been featured on several coveted lists, including Forbes’ 30 Under 30: Social Entrepreneurs (2018) and Entrepreneur’s 15 Entrepreneurs Under 30 to Watch Out For (2020). He has given notable keynote speeches on leveling the playing field at TEDx, Google, MIT, the United Nations and the Commission of International Schools. Taha also regularly features on panels and has given a series of thought leadership features in prominent titles such as NPR’s entrepreneurial podcast "How I Built This" with Guy Raz, Techcrunch and the Adecco Group Podcast by Monocle.

Aside from his entrepreneurial pursuits, Taha also dedicates his time to volunteering as a World Economic Forum Global Shaper, an Innosuisse startup lecturer and as part of the Young Presidents Organization, to inspire people from various socio-economic backgrounds on their path to success. He was born in Switzerland but grew up in 4 countries by the age of 11. He has worked out of the US, Europe, Asia and most recently Africa. He was educated in Economics at the University of Lausanne and obtained a Masters in Business Administration from the University of Oxford.


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